Secret Recipe Franchise Business Opportunity

Secret Recipe Franchise Business Opportunity

Homegrown Recipe – Fine Quality Cakes.

Secret Recipe was in a class of its own when it was first established in 1997. Back in those days, it was neither a bakery nor a café. Combining both concepts was a brilliant idea, which propelled Secret Recipe to the forefront of the food and beverage industry. With fine quality cakes, fusion food and distinctive service as its core strategy, Secret Recipe has already developed a winning recipe for success. As the leading and the largest café chain in Malaysia, Secret Recipe appeals to everyone in society.

Winning recipe

As the leading and largest café chain in Malaysia, Secret Recipe grew rapidly and currently operates more than 440 outlets, across the region, including Malaysia, Singapore, Indonesia, Thailand, China, Brunei, Myanmar, Maldives and Bangladesh. The group offers a casual dining lifestyle concept with a wide range of award-winning cakes, as well as an extensive menu of Asian and Western cuisine.

Achievements

Secret Recipe is by far the most successful home-grown lifestyle café chain, having won numerous awards, including the Homegrown Franchise of the Year, International Franchisor of the Year, Franchise of the Year Best Sales Growth Award and Best Brand Food & Beverage Café Awards.

Franchising

Franchisees will be given the following support:

• Advertising and promotion support
• Continuous training and advice
• Research & development
• Field agent visits
• Site & design suggestion

Key Facts

Secret Recipe Cakes & Cafe Sdn Bhd
Tel: 603 7806 1555
Email: franchise@secretrecipe.com.my
Website: http://www.secretrecipe.com.my/
Initial Capital: RM600,000.00 – RM650,000.00
Franchise Fees: RM150,000.00
Royalty: 5% on net sales
Marketing/A&P Fund: Available Upon Request

127 Comments

  1. CS Chau
    May 6, 2014 at 11:58 pm · Reply

    Hi! Emily,
    I would like to invest a secret recipe outlet in Brinchang, Cameron Highlands. Would appreciate if you could send me the application details to my email cs2chau@yahoo.com. Thank you!

  2. Dorna Bong
    June 14, 2014 at 1:53 pm · Reply

    I am interested to franchising SECRET RECIPE BEYOND VEGGIE at Kuching, Sarawak, Malaysia. Would appreciate if you can forward the application details and procedures to my email dornabsk@yahoo.com.Thank you so much.

  3. kueh
    June 25, 2014 at 3:39 pm · Reply

    Hi Emily,

    I would like to invest a secret recipe outlet in Kota Kinabalu, Sabah. I would like to know the procedure and the details of doing it. Please send an email about it to me: mykueh8809@gmail.com thank you.

  4. Timah
    February 15, 2015 at 1:24 pm · Reply

    Hello! can explain to me about vision and mission Secret Recipe.. please..

  5. Mikasa Chy
    March 27, 2015 at 6:02 pm · Reply

    Kota Damansara Linked MRT New Retails :

    To Let / Lease:
    – Retails From RM7k (2nd Floor), RM9k (1st Floor) and RM18k (Ground Floor)

    Prime Feature ***
    • High visibility Front road exposure to Persiaran Surian
    • Well connected by major highways NKVE, LDP & SPRINT…
    • Ample parking with approx 1,300 ground and basement parking bays
    • Design espouses LOHAS (Lifestyles of Health and Sustainability)
    • Direct Link Bridge to MRT station
    • Units are designed perfectly with high ceilings at the flexi units, complete with indoor landscaping and alfresco dining.
    • Huge Catchment Population Base from established neighboring townships

    Call 017-3134133 (Mikasa Chong) For viewing arrangement

  6. yeo boon hong
    May 15, 2015 at 5:58 pm · Reply

    Kindly let me know the details to get the secret recipe franchise. Thank you. Anyone interested to start business at Melaka, can email me as well because I have a shop near to Multimedia University to rent out. Thank you.

    yeoboonhong@gmail.com

  7. Buvana Kulamaran
    August 9, 2015 at 10:05 pm · Reply

    I would like to request to have complete details on getting your franchise. you can email to buvana191@gmail.com

    Thank you.

  8. danny
    August 25, 2015 at 10:10 am · Reply

    i am interested in Secret Recipe franchise business. kindly provide details, procedure, cost, business plan etc to viet.t.dang@qsrvietnam.com

  9. Yuna Lee
    September 11, 2015 at 10:05 pm · Reply

    Hello!
    I am Lee Yuna from Korea.
    I would love to open the first Secret Recipe in Korea.
    I believe it will be successful in Korea.
    May I have detailed information describing how the overseas franchise procedure would be through email please.
    pinnatus@naver.com

  10. Shezan Nuzli
    October 29, 2015 at 4:47 pm · Reply

    Hi. I from Sri Lanka and I think Secret Recipe will be a big success in Sri Lanka. I am interested to start the franchise operations in Sri Lanka. pls email me all the details required along with the franchise fees and application form to proceed.
    email: shezan888@gmail.com

    Thanks,
    Shezan

  11. Fatin omar
    April 20, 2016 at 10:27 pm · Reply

    Hello Emily,
    I am really interested to open up secret Recipe in my area, and i would like to know about Secret Recepie’s franchising, is it possible to open it in my area? Could you please provide some info about it to my email address fatinomar11@yahoo.com.my looking forward for your answer, tq.

  12. Carine
    October 21, 2016 at 4:13 pm · Reply

    Hi, Emily. I am interested to open a secret recipe in my area and i would like know more about the franchising, can you send me an email regarding this? My email: carine@bcz.com loo forward for you email, thanks.

  13. lau hui
    November 9, 2016 at 4:59 pm · Reply

    Hi Emily

    Im interested in franchising secret recipe at bukit gambir johor. Please PM me some information lauhui3393@hotmail.com, thank you

  14. Han
    November 15, 2016 at 9:57 pm · Reply

    I am interested to open Secret Recipe in Mongolia( Republic Of Mongolia). Please contact me at kenmirzz@yahoo.com

    The Mongolians like to eat cakes and Secret recipe has better variety to cater for their taste.

  15. shulileykamruddin
    December 1, 2016 at 1:41 pm · Reply

    I am interested to open Secret Recipe in Pasir Mas Kelantan. Please send details to email shuliley.kamruddin@gmail.com , i would like know more about the franchising.

    Thanks

  16. Ija Hamzah
    January 6, 2017 at 4:38 pm · Reply

    Hi. I am interested to open an outlet of Secret Recipe. Pls send me the procedure and details to sueija19@gmail.com or numbers to be contacted.

    Tq

  17. Rejina Rebeiro
    January 23, 2017 at 6:13 am · Reply

    Hi, am a Malaysian living in Houston,Texas and I believe Secret Recipes will do extremely well as a business here.Could you tell me more o how do I go about in obtaining and owning a franchise here? Will be making a trip to Malaysia this summer too.

  18. Mr k
    January 26, 2017 at 3:49 pm · Reply

    Hi, Emily. I am interested to open a secret recipe in my area and i would like know more about the franchising, can you send me an email regarding this? My email: abgkhairi@yahoo.com look forward for you email, thanks.

  19. Shweta dagade
    February 16, 2017 at 8:49 pm · Reply

    Hi I would like to know more details about introducing this franchise in India. The procedure that will be required.

  20. Allan
    March 8, 2017 at 9:21 pm · Reply

    Hi, am interested to open a secret recipe in my area and i would like know more about the franchising like total investment needed, loyalty fees and so on. can you send me an email regarding this?
    My email: cheehau2000@gmail.com

    look forward for you email, thanks.

  21. mohamrd nizar
    June 4, 2017 at 7:13 pm · Reply

    i am interested in Secret Recipe franchise business. in rawang side kindly provide details, procedure, cost, business plan etc to Mohamed Nizar
    email: mohdnizar@giatmoney.com

  22. Eza
    July 6, 2017 at 4:43 pm · Reply

    Hi,

    I am interested in Secret Recipe franchise business.

    Kindly please advise details procedure, cost n etc for this matter.

    email: ezasurya@maximumexpansion.com

    Looking forward of your favorable reply.

  23. Wen Lu, Han
    October 23, 2017 at 2:38 pm · Reply

    Hi, having talked to several Taiwanese relatives and friends, I believe that Secret Recipe could be a popular hit in Taipei, Taiwan.

    Hence, I am hoping to find out more about the process, requirements, terms, viability of opening a franchise in Taipei. If interested, I can be contacted preferably by email (hawe260991@shms-mail.ch) or through phone (+886 965-818-373). Thanks!

  24. Anastasia
    March 27, 2018 at 1:32 pm · Reply

    Hello,

    How do I open Secret Recipe in Canada?

  25. Lex
    May 29, 2018 at 12:00 pm · Reply

    hi im interested to open tealive franchise. kindly email me the details

    alex-fei1901@live.com

    Or can whatapps me at
    012-9111910
    Tq

  26. Lily Wong
    June 7, 2018 at 12:50 pm · Reply

    Hi,I am interested in Secret Recipe franchise business in Pasir Gudang,Johor. Kindly provide details, procedure, cost invest , business plan etc to me. Thanks
    email: lilywongwt@gmail.com

  27. Eashvari pradaa
    June 20, 2018 at 11:19 pm · Reply

    Hi am Eashvari Pradaa selvarathinam from malaysia but currently am settled in india Tamil nadhu. Am interested in your franchise Bussiness and planning to open an outlet in my place. Pls provide me with full details.

  28. Siva
    July 20, 2018 at 11:25 pm · Reply

    Hi am sathu, I would like to open a secret recipe franchise outlet in penang Georgetown area. Pls let me know the details. My email Id is chosathu@gmail.co and l.sivasekari@gmail.com

  29. Noreen Zahari
    September 6, 2018 at 8:04 pm · Reply

    Hello. I am interested in this matter regarding the Secret Recipe franchise. Kindly provide me with the details..Tq
    reenzahari@gmail.com

  30. Mohd Ali
    December 10, 2018 at 12:35 pm · Reply

    I am interested in this matter regrding Secret Recipe franchise .Kindly email
    malidr6169@gmail.com . Thank you

  31. Mohd Ali
    December 10, 2018 at 12:38 pm · Reply

    I am interested in opening Secret Recipe franchise in Melaka .Kindly email
    malidr6169@gmail.com . Thank you

  32. Anna
    February 6, 2019 at 5:14 pm · Reply

    I would like to invest a secret recipe outlet in KL Traders Square Jalan Gombak. Would appreciate if you could send me the application details to my email anna1002@gmial.com. Thank you!

  33. Selvaraj
    February 11, 2019 at 5:41 pm · Reply

    I am interested to franchising SECRET RECIPE BEYOND VEGGIE .Would appreciate if you can forward the application details and procedures to my email sekatamaju.const@gmail.com
    Thank you so much.

  34. Nurul
    May 2, 2019 at 1:19 pm · Reply

    hi,
    Im Syikin from Skudai. I would like to know more details in franchising in Secret Recipe. So far, SC not available in my taman, Taman Impian Emas. Thnks.

    Pls email details to

    syikin2917@yahoo.com

  35. ibrahim mohamed
    May 3, 2019 at 6:01 pm · Reply

    HI
    I’m ibrahim mohamed staying in msia for 5 years I would like to introduce secret recipe in EGYPT

    Ibrahimelmaghraby90@gmail.com

  36. Nurul Qurratu Aini
    May 4, 2019 at 8:27 am · Reply

    Hello,

    My name is Nurul and i am interested to open a Secret Recipe franchise nearby Seremban Gateway. Please contact me at my email nurulqurratu@eastwest.edu.my

    Thank you.

  37. NURUL QURRATU AINI ABDUL MURAD
    May 4, 2019 at 8:31 am · Reply

    Hello,

    My name is Nurul and i am interested in opening a Secret Recipe franchise nearby Seremban Gateway. Please do contact me at my email nurulqurratu@eastwest.edu.my or my number +60 11 5782 1994.

    Thank you.

  38. Dato Fendi
    May 27, 2019 at 12:06 am · Reply

    Hi. I am interested to open an outlet of Secret Recipe. Pls send me the procedure and details to rodaimpianresources@gmail.com or numbers to be contacted.

    Tq

  39. Jimmy
    June 12, 2019 at 9:43 pm · Reply

    Hi Franchisor,
    Im interested to be your business partner. Please email me details to open the outlet.
    msnikerz@yahoo.com

  40. Budeen
    June 26, 2019 at 2:02 pm · Reply

    I am interested to franchising SECRET RECIPE in Setia Alam, Shah Alam.
    Would appreciate if you can forward the application details and procedures to my email raideen991@yahoo.com.

    Thank you so much.

    From
    Budeen

  41. lie Haris
    July 8, 2019 at 10:58 pm · Reply

    hi, i am interested to doit franchise secret recipe at k.lumpur area..would ur can forward me detail how much figure capital and detail procedures on my email lieharis161@gmail.com
    Regards
    Lie Haris

  42. Name (reqkfuired)
    July 15, 2019 at 7:15 pm · Reply

    hi, i am interested to do it franchise secret recipe at kuala rompin pahang area..would ur can forward me detail how much figure capital and detail procedures on my email eyol81@gmail.com
    Regards
    faizal

  43. Muhammad Asyraf Hashim
    September 26, 2019 at 8:32 am · Reply

    Hello,

    My name is Asyraf and i am interested to open a Secret Recipe franchise nearby Ukay Perdana, Ulu Kelang. Please contact me at my email asyrafhashim.casb@gmail.com

    Thank you.

  44. Name (required)Jaqueline
    September 13, 2020 at 7:04 am · Reply

    Hi im interest to open franchise secret resepi in my town. Can u email me details. Tq
    jaq_line78@yahoo.com

  45. Chris Yap
    December 18, 2020 at 5:01 pm · Reply

    Hi, I am interested to franchise Secret Recipe shop in Singapore. Please email at
    Yes vinida05@yahoo.com.sg.
    Thank you.

  46. ervina
    October 13, 2021 at 2:03 pm · Reply

    Hi im interest to open franchise secret resepi in my town. Can u email me details. Tq

  47. Hk Lum
    March 21, 2022 at 11:32 am · Reply

    Hi,

    I’m interested to open a Secret Recipe franchise, can email me the procedure and information? Thank you.

    Please email at hk2016@gmail.com

  48. mahiraa
    June 17, 2022 at 1:38 pm · Reply

    hi,
    i am interested in secret recipe franchise business. I would love to open in JB-(batupahat) my own property..can u email me details procedure,cost, business plan etc, tq
    ctmahirah_870511@yahoo.com

  49. Tan Phung
    September 5, 2022 at 3:19 pm · Reply

    Hi,
    I am a F&B Develop Manager of Blue Elation Group. Our company work in Hospitality, Real Estate, Logistics and Agriculture in Viet Nam. We are looking for business models or projects which we can business at our country. Could you send me more details about your business. My email is tanphung@blueelation.com
    I am looking forward to hearing from you.

  50. shira
    September 26, 2022 at 2:42 pm · Reply

    Hi. Have a good day ahead.

    I would like to invest and interested in secret recipe franchise busines secret recipe outlet in Selangor. I would like to know the procedure and the details of doing it. Please send an email about it to me: fgsb2013@gmail.com thank you.

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