“OTAi” which means an organisation to receive knowledge, was formed with the sole purpose of transforming the traditional mom-and-pop burger operations into a professional business. As a pioneer in the local burger business, the company has developed and perfected its own unique recipe to produce the best burgers in town. The succulent and juicy burgers are time tested and proven recipes which often leave customers craving for more. The OTAi brand name is also well known among its peers in the food industry for its high quality and standards.
The key to success
OTAi introduced the franchise business model to provide a more systematic business approach, as well as to increase the level of competitiveness and effectiveness among its franchisees.
The company also prides itself on having a one-stop centre that caters to all business needs under one roof. This is done by providing a comprehensive OTAi Entrepreneurial Development Programme, supplying cooking equipment and raw materials, arranging for business loans as well the application for business license.
With such comprehensive business support, it is little wonder that its franchisees are happily flipping thousands of burgers each week at 150 locations all over the Klang Valley and Selangor.